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Final Box Office tallies are in, Rise of COBRA falls a bit short of estimates

With final numbers now in the books, G.I. Joe: The Rise of COBRA has finished just short of industry estimates, netting $54.7 million domestically and $99.7 million worldwide, narrowly missing the $100 million benchmark.  Opinion seems mixed across the ‘net at what effect the opening of District 9 will have against the family-friendly PG13 rated Rise of COBRA.

My own personal take?  I think District 9 will hurt box office numbers more than folks think.  Yeah, it’s rated “R”, but I’m sure there was a big bulk of Joe audience members who were 17-35 year old men who dig science fiction and fantasy, and District 9 is right in that wheelhouse.  It doesn’t have the advertising behind it, but I think it might end up surprising folks.

As I’ve been saying, time will tell, but I just wouldn’t be surprised to see a 55 or 60% drop next weekend.  Hopefully the film has enough legs to carry on release for a few more weeks and get some money in the bank.  I don’t mean to have a pessimistic outlook, this is just sort of reminding me of another film of a property that I was a big fan of, Daredevil.  Like G.I. Joe, Daredevil was kind of the red-headed stepchild to a hugely popular and lucrative film franchise…like Joe, it hit theaters in a less-than perfect time of the year…like Joe, it was an effects-laden popcorn style flick with questionable acting and a paper-thin plot.  Also like G.I. Joe, it opened to respectible numbers (Daredevil hit around $40 million in February compared to Joe’s $56 million in August), but Daredevil quickly fizzled and died on the vine.

Unlike Joe, though, Daredevil only had a $78 million budget, and yet the payoff still didn’t warrant a sequel.  Hey, I know this is all “negative nancy” talk, just trying to keep perspective.  I love the brand, I enjoyed the film, and I’m dying for more stories in this universe…just don’t want to get myself too hyped up.  🙂

JoeCon, the International G.I. Joe Collectors’ Convention, converges on Kansas City this week!

16th Annual International G.I. JOE Convention features Action Figure Parachute Drop,
Special Guests from the Movie, and Thousands of Rare and Vintage G.I. JOE Figures

Kansas City, MO – August 10, 2009 – Over 300 12-inch, parachute-equipped, G.I. JOE action figures will be taking a plunge off a 42-story Kansas City hotel roof and soar over 500 feet to the ground as an army of G.I. JOE enthusiasts cheer at the incredible spectacle.

The parachute jump, at 10:30 AM on Friday, August 14, 2009, at the Hyatt Regency Crown Center, marks the official opening of the 16th annual Hasbro International G.I. JOE Collectors’ Convention hosted by the G.I. JOE Collectors’ Club and Hasbro, Inc. (NYSE: HAS). Attendees should arrive at the convention around 10:00 AM to ensure they don’t miss this amazing aerial stunt. For three days, thousands of G.I. JOE fans will meet at the Hyatt Regency to participate in events and activities that celebrate the brand’s 45-year history — with a special emphasis on the G.I. JOE vs. COBRA saga, the premise of this summer’s live action movie, G.I. JOE: The Rise of Cobra, from Paramount Pictures and Spyglass Entertainment, in association with Hasbro.

“We are excited to bring the fan convention and rich history of G.I. JOE to Kansas City during such a monumental year for the brand,” said Michael Ritchie, Global Brand Strategy and Marketing Director, G.I. JOE. “Attendees are going to participate in a weekend packed with G.I. JOE fandom as well as the latest and greatest from the G.I. JOE brand including activities and guests related to the live-action movie and new toy line.”

This year’s convention will feature a very special guest from G.I. JOE: The Rise of Cobra: actor Adewale Akinnuoye-Agbaje, known for his television roles including Mr. Eko in LOST, who plays HEAVY DUTY. Also in attendance will be some of the original G.I. JOE creators from the 1960s and 1980s, industry guests, artists and, of course, the Hasbro G.I. JOE brand and design team. Additionally, the first 100 children, 12 years old and younger, through the doors on Saturday morning will be given a free G.I. Joe toy.

“With all of the excitement surrounding the movie, this convention is an event that all G.I. JOE fans should not miss,” said Brian Savage, Director of the G.I. JOE Collectors’ Club. “We invite families, kids, and kids-at-heart from the Kansas City area to join us at the convention on Saturday and Sunday alongside the die-hard G.I. JOE fans who will travel from all over the world to attend.”

The convention is being held at the Hyatt Regency Crown Center located at 2345 McGee Street in Kansas City, Missouri. General admission tickets are available at the door, $12 for adults and $8 for children ages 5-12 (free child’s admission with a paid adult), and is always free for those 4 and under. General Admission tickets provide access to the showroom on Saturday, August 15th from 10 a.m. to 5 p.m., or on Sunday, August 16th from 9:30 a.m. to 3:30 p.m. Additional details and pre-registration information can be found at, or by calling (817) 448-9863.

Hasbro inaugurated the G.I. JOE Collectors’ Convention in 1994 to bring collectors, fans and the G.I. JOE team together to share in the history of the brand. The annual event attracts thousands of people for G.I. JOE-related presentations and activities, along with buying, selling and trading rare and vintage G.I. JOE action figures.

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Review posted for G.I. Joe: The Rise of COBRA for X-Box 360

I’ve had my mitts on this game for over a week now, but haven’t had more than an hour or two per night to hack at it…wanting to wait until I got through a solid chunk of it, I’m just getting to the review today.

I know video game websites have been slamming this game left and right, but trust me when I say, I think Joe fans will find a LOT to love, especially folks who enjoyed the Rise of COBRA.  Characters from the film are pulled directly to your video game screen, plus a ton of cameos for characters that didn’t even get a sniff of screen time.  Recondo, Snow Job, Dusty, Stalker, Dataframe, Wild Bill, Lift Ticket, Shipwreck, Kamakura, Flash, Helix, the list goes on and on.  Firefly makes an appearence on the COBRA side, along with Night Creepers, Red Ninjas and other assorted baddies.  I honestly think that folks who are into G.I. Joe: The Rise of COBRA will really enjoy this game, in spite of some questionable graphics and sketchy game play.

Not sure I’d recommend dropping sixty bucks on it, but it’s a very fun game, regardless.  Check out the full review here.